Your First 60 Days: Essential Website Moves Every New Business Must Make
The first sixty days of launching a business are exciting and full of important decisions. Many entrepreneurs focus on branding and social media while overlooking the most important piece of their launch. Their website. Customers form opinions about your business instantly, and your website plays the biggest role in earning their trust.
Your website is your storefront, your introduction, and your foundation for long-term growth. When customers search for services in Alexandria, they expect to find a business that looks professional and ready to help. If your website does not meet this expectation, you can lose opportunities before you even know they existed.
Since 1998, Intelligent Evolution has helped small businesses, associations, and nonprofits turn their first sixty days into a strong launch. After working with many business owners, we have identified the essential steps that make the biggest difference during this early growth stage.
Move One: Clarify Your Message
- Who you serve
- What problem do you solve
- Why your solution matters
- What makes your business different
If writing feels overwhelming, Intelligent Evolution can shape your message with Content Writing for clarity and confidence.
Move Two: Launch a Clean and Professional Design
Your first design does not need to be complex. It simply needs to be polished, trustworthy, and easy to navigate.
Intelligent Evolution creates clean, modern websites through Website Design and Development that help visitors trust your business instantly.
Move Three: Choose Reliable Hosting
- Slow loading pages
- Security issues
- Unnecessary downtime
- Crashes during busy times
Reliable hosting protects your business. Intelligent Evolution provides dependable Website Hosting for fast and stable performance.
Move Four: Add Core Pages
- A clear homepage
- An about page
- A services page
- A contact page
- A section showing credibility or testimonials
Move Five: Make It Easy for Customers to Take Action
- A visible phone number
- A clear contact button
- A simple contact form
- Strong calls to action
Move Six: Set Up Maintenance Early
- Regular updates
- Security monitoring
- Plugin maintenance
- Fixes for technical issues
- Routine performance checks
Intelligent Evolution provides ongoing WordPress Maintenance to help your website stay secure and reliable.
Move Seven: Improve Search Visibility
- Keyword-rich content
- Clean site structure
- Search-friendly headings
- Local SEO setup
- Optimized metadata
Intelligent Evolution strengthens search visibility with SEO for Your Website so customers can easily find your business.
Why the First 60 Days Matter
- Helps you generate leads faster
- Builds early credibility
- Prevents costly mistakes later
- Gives your business room to grow
- Helps you compete with established companies
How Intelligent Evolution Helps New Businesses Launch Strong
- Personalized service tailored to your goals
- Experienced professionals
- Clear communication throughout the project
- Full support across design content, hosting, and security
- Affordable pricing made for new businesses
- Guaranteed work and continued support
Ready to Make Your First 60 Days Count
Your first sixty days can set the tone for your entire business journey. Visit Intelligent Evolution Inc. to learn how we can support your launch. You can schedule a meeting, call us at (703) 370 7433, or reach out through our Contact Us page.


